Book review: I love YOU More than my DOG by Jeanne Bliss

A reminder that people are bound by emotion to the things they love.

If you are a bit confused with the title, join the club!  I had the same reaction when I was introduced to this book during a business conference in Colorado.

Continue reading “Book review: I love YOU More than my DOG by Jeanne Bliss”

Success Story: Baked by Melissa

Starting a business after being laid off, Baked by Melissa cupcake business started. Watch the Video!

Recently, CNBC posted a video on their YouTube page on President and Chief Product Officer, Melissa Ben-Ishay.

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Develop a Marketing Strategy using SWOT Analysis

Read how the SWOT analysis can help you analyze the strengths, weaknesses, opportunities and threats and help identify crucial steps for your business growth.

As you continue to develop your business, using the SWOT analysis can prove extremely effective.

SWOT analysis is a straightforward model that analyzes an organization’s strengths, weaknesses, opportunities and threats to create the start of a marketing strategy. Continue reading “Develop a Marketing Strategy using SWOT Analysis”